The intrinsic value of material goods is discounted by consumerism; yet many of us still sense our "stuff" is of value. It is part of a process of reacquainting ourselves with a "true" materialism where we tend and care for material goods more deliberately; where we see ourselves as more conscientious custodians of our material world.
Investment of time
"When I saw this sweater in the shop I could see it had value because of the time spent making it [it is hand knitted] but since it had mother of pearl buttons, I didn’t know how to use it because it didn’t have that style that I really liked… but after some years I changed the buttons I knew suddenly how to mix it with different things, how to use it and now I am really happy about it."
Kolding, Denmark - September 2012
Photograph by Jens Christian